From the publisher
Originating in Canada and the US, STRONG Fitness Magazine Australia is a trusted source of cutting-edge fitness and health information for the resilient modern woman. STRONG’s sophisticated editorial voice and evidence-based features, combined with powerful imagery and clean design, reflect the direction fitness has taken in the last decade. We want to showcase the beauty and power of an array of female body types, and to support and inspire women to achieve their personal health and fitness goals through science-backed education and engaging stories. As active women, we recognise that fitness industry and media landscape are evolving and we need to move with it. Women are seeking more ways to challenge themselves physically and mentally, and are levelling the playing field in activities that have traditionally been male dominated. They are redefining the concept of femininity to include strength, muscle, ability and athleticism. Women want to be educated with realistic advice and imagery, and be told the ‘why’ as well as the ‘how’ when it comes to their health and fitness. STRONG was created to raise the standard of the industry as a whole, and to be a source of motivation and information every Australian woman could count on
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